How the OK Karen Meme Resurrected As An NTF

If your name is Karen, you’re probably hoping that the millennial “OK Karen” meme of 2019 is beginning to wind down.

I have bad news.

CryptoKarens, the NFT version of the popular manager-demanding Karen memes, have emerged and are reviving the entitled middle-age white woman stereotype of yesteryear.

A collection of CryptoKaren NFT heads alternating to show off the many designs
So many bob cuts.

Known for their sense of entitlement and subtle (or sometimes overt) racism, CryptoKaren NFTs deliver a humorous take on the Karens that we’ve all encountered at some point in our lives.

Wait, what the heck is an NFT?

An NFT is a digital asset called a Non-Fungible Token. Built on cryptocurrency technology, NFTs can be connected to artwork in a variety of medias, which can then be collected via platforms like OpenSea and Rarible.

Essentially, CryptoKaren NFTs are digital collectibles that anyone can purchase and own. And many have invested significant amounts of cryptocurrency curating their CryptoKaren collections.

4 CryptoKaren NFT heads showing ETH pricing
Rare CryptoKarens have re-sold for up 0.5 ETH, equivalent to $1,175 USD as of publishing.

The NFT project features 1000 individual Karens with varying hairstyles, makeup and accessories that determine her rarity, and a Karen-esque “tagline” that makes her unique. For example, CryptoKaren #36 enjoys leaving your business multiple 0 star reviews while intoxicated.

Why would someone create CryptoKarens?

A white mom in her early 30’s, CryptoKarens’ anonymous creator “FluffiMuffin” discovered NFTs in March of 2021. “I first learned about the concept through Gary Vaynerchuck’s podcast, and I immediately felt that starting a collection would be a great creative outlet for me.”

A black and white image with red laser eyes showing FluffiMuffin bio
“About the Artist” on the CryptoKarens Website

The CryptoKarens were not the first NFT collectibles FluffiMuffin created. She says she first experimented with NFTs by releasing a “New World Order” NFT card game on OpenSea.

“I put a lot of energy into the concept, and I learned a lot. But it just wasn’t inspiring me.” She took a step back to consider what other concepts she could find enjoyable, collectible, and had that “secret sauce”.

“One morning I was having an internal dialogue about whether I should switch my morning latte to oat milk instead of whole milk,” she continued. “It was such a privileged conundrum that I thought ‘OK Karen’ to myself. Then it hit me — CryptoKarens.”

FluffiMuffin says the collection was perfect for her to create because she has endless inspiration. “Many of the tag lines are based on ridiculous things I’ve done when I’ve taken myself too seriously or I’ve blindly followed a trend. For example, CryptoKaren #5 doesn’t know what gluten is, but she knows it’s bad.”

She continues, “I still don’t really know what gluten is.”

Other CryptoKarens take on more serious cultural issues, but with a non-abrasive, humorous approach. For example, CryptoKaren #141’s tagline is “One of her best friends is black.”

“I think a lot of times, when someone critiques us or tells us ‘hey, that’s racist’, our immediate reaction is to push back because we feel attacked. But with CryptoKarens, your defenses are down and you may realize “oh, I’ve actually said that before and I probably sounded pretty entitled, even if I was just oblivious.”

Where can I buy CryptoKarens?

CryptoKarens are available through the NFT sales platform OpenSea. To purchase one, you’ll first need to set up a cryptocurrency wallet by using a service like MetaMask or Fortmatic. You can then use your wallet to log into OpenSea and begin collecting NFTs like CryptoKarens and other collections.

CryptoKarens are still being created and will cap at 1000 individual NFTs. According to the CryptoKarens website, “10 New CryptoKarens will drop every 2 days until the collection of 1000 is complete (Thursday, September 23, 2021).”

All CryptoKarens issued by the creator, FluffiMuffin, sell for 0.1 ETH (around $230 USD at the time of publishing) plus a gas fee. CryptoKarens purchased on the secondary market sell for an average of 0.31 ETH ($728 USD), with asking prices as high as 5 ETH ($11,750 USD).

That’s expensive. How else can I enjoy CryptoKarens?

If you want to enjoy the CryptoKarens project without purchasing, you can still support the project by following CryptoKarens on Twitter. Each day FluffiMuffin tweets the latest CryptoKaren releases, and you may even luck into the occasional CryptoKaren Giveaway.

“My goal for this project is to make people laugh, but also to atone for some of my own blunders,” confesses FluffiMuffin.

“I can’t realistically go back and make amends with every individual person I’ve offended, but through CryptoKarens I can call myself out publicly and perhaps help others avoid the same mistakes.”

For more information on the CryptoKarens collection, visit the CryptoKarens website or view them on OpenSea.

Marketer. Artist. Writer. Crypto Enthusiast.